We create Pro-Grade Vegan skincare with unconventional superfood ingredients backed by innovative science for powerful results. Founded in 2015, Youth To The People continues its legacy as a California-based, family-owned brand built on three generations of professional skincare expertise, research, and mindful activism. We are skincare for all.
Ingredients Are Our Muse
We create consciously-sourced, nutrient-dense superfood blends and pair them with clinical, PRO-GRADE VEGAN actives for the benefit of your skin’s health.
One World To Protect
We are in the business of consumption. We acknowledge that. We change by knowing we can do more. We believe an individual can spark a conscious consumption movement. Our goal: do better than yesterday, do better for tomorrow.
Good To The People
Our initiatives support non-profits and activists working to amplify diverse voices and increase inclusivity, build a more just world, and save the planet.
Three overnight essentials that power up when you power down to replenish hydration deep within skin’s surface layers, visibly illuminate dull, uneven skin tone with vitamin C (THD ascorbate), and lock in moisture with antioxidants and fatty acid-rich superberry oils for rested, radiant, soft skin-all before you rise and fly.
Three-piece nightly skincare set with an intensely hydrating mask, facial oil, and high-tech eye cream for visibly softer, radiant skin by morning.
Dream Mask - The ultimate hydrating overnight mask to deeply hydrate, plump, and illuminate with powerful superberries, hyaluronic acid, and vitamin C.
Eye Cream - Potent, fragrance-free overnight eye cream works to visibly smooth the appearance of fine lines + wrinkles, firm the look of skin, and actively hydrate while you sleep.
Facial Oil - Ultra enriched, flash absorbing face oil harnesses the nutrients of rare superberries, creating a potent antioxidant elixir.
PRO-GRADE VEGAN Skincare. Responsibly Made in California. Always Cruelty-Free. No parabens, phthalates, sulfates, phthalates, dimethicone, or mineral oil.
