2010 BWF World Championships

The 2010 BWF World Championships was the 18th tournament of the World Badminton Championships, a global tournament in the sport of badminton. It was held at Stade Pierre de Coubertin in Paris, France, from August 23 to August 29, 2010. Originally the competition is to be held at Palais Omnisports de Paris-Bercy but it was moved to Stade Pierre de Coubertin due to financial issues.[1]

2010 BWF World Championships
Tournament details
Dates23 August – 29 August
Edition18th
LevelInternational
VenueStade Pierre de Coubertin
LocationParis, France
← 2009 Hyderabad 2011 London →
Events at the 2010
BWF World Championships
Singlesmenwomen
Doublesmenwomenmixed

Host city selection

Australia, France, South Korea, and other nations submitted bids to host the championships.[2] France was later announced as the host for the championships.

Draw

The draw took place on 9 August 2010 in Kuala Lumpur, Malaysia.[3]

Medalists

Medal table

  *   Host nation (France)

RankNationGoldSilverBronzeTotal
1 China (CHN)53311
2 Indonesia (IDN)0112
3 Malaysia (MAS)0101
4 Chinese Taipei (TPE)0022
 Denmark (DEN)0022
 South Korea (KOR)0022
Totals (6 nations)551020

Events
Event Gold Silver Bronze
Men's singles Chen Jin Taufik Hidayat Park Sung-hwan
Peter Gade
Women's singles Wang Lin Wang Xin Tine Rasmussen
Wang Shixian
Men's doubles Cai Yun
Fu Haifeng		 Koo Kien Keat
Tan Boon Heong		 Guo Zhendong
Xu Chen
Markis Kido
Hendra Setiawan
Women's doubles Du Jing
Yu Yang		 Ma Jin
Wang Xiaoli		 Cheng Shu
Zhao Yunlei
Cheng Wen-hsing
Chien Yu-chin
Mixed doubles Zheng Bo
Ma Jin		 He Hanbin
Yu Yang		 Ko Sung-hyun
Ha Jung-eun
Lee Sheng-mu
Chien Yu-chin

Logo plagiarism controversy

In August-2013, Brazilian news portals reported that the competition logo had been plagiarized by a company named Telexfree[4][5][6][7][8] which became operational only in 2011, two years after Badminton World Federation (logo owner) and Taïo Design Consulting (logo creator) launched the official brand for 2010 BWF World Championships. Because of this issue, Telexfree have decided to execute a re-brand campaign[9] without giving any official explanations about the case or if there is any legal action moved by the logo owner.

Telexfree and Yonex BWF World Championships Paris 2010 logos

References
  1. Sachetat, Raphaël. "WORLDS 2010 – Change of Venue for France Champs". Badzine. Retrieved 1 April 2017.
  2. "Badminton, Championnat du monde 2010, Paris a gagné !". badminton21.fr. Retrieved 1 April 2017.
  3. "The draws revealed". yonexbadminton.com. 2010-08-09. Archived from the original on 2010-12-21. Retrieved 2010-08-10.
  4. "Telexfree announces re-brand after rumors of plagiarism. (Portuguese)". Exame Magazine. Retrieved Dec 7, 2013.
  5. "Acre's governor declares support Telexfree, suspected of financial pyramid". IG Economia. Retrieved December 12, 2013.
  6. "Telexfree Logo Plagiarism and God (English)". Behind MLM. Retrieved Dec 7, 2013.
  7. "Telexfree after Ponzi Scheme, a Plagiarism case(Portuguese)". Veja Magazine. Archived from the original on December 6, 2013. Retrieved December 7, 2013.
  8. "Telexfree or BFW ?(Portuguese)". Canal do Otário. Retrieved Mar 19, 2014.
  9. "Telexfree re-brand - Official Video (PT)". Vixmais and Telexfree. Retrieved Dec 7, 2013.
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