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dcheesi t1_j85pa3m wrote

For a while there Hyundai was famous for their extremely long warranties (100k mi?). Initially, the thinking was that they had to give you such a long warranty because you were gonna need it. Eventually, it got to the point where they could give such a long warranty because you weren't going to need it.

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complywood t1_j86g8ak wrote

Long warranties are a great forcing function on companies to improve the reliability of their product. Same for customer support and usability.

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