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upx t1_j8cxh4u wrote

https://www.patagonia.com/ownership/

"100% of the company’s voting stock transfers to the Patagonia Purpose
Trust, created to protect the company’s values; and 100% of the
nonvoting stock had been given to the Holdfast Collective, a nonprofit
dedicated to fighting the environmental crisis and defending nature. The
funding will come from Patagonia: Each year, the money we make after
reinvesting in the business will be distributed as a dividend to help
fight the crisis."

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MetalAF383 t1_j8dddm5 wrote

“After reinvesting in the business” — reinvestment in business is another definition for profit.

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lasdue t1_j8dvu1c wrote

I'm not sure if you understand what you're talking about. That's just how you grow business.

Patagonia has no external investors that are looking to make easy money. It used to be owned by the founder and the trust and nonprofit mentioned in an earlier comment were specifically set up that any profit the company makes can be put towards helping the planet and environment and not get the company into the hands of some crappy investors in the future.

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