Why is this any different than what Facebook's ai algorithms do. Their leadership directs developers to ensure that the ai puts more controversial, anger-inducing posts in front of people because emotion drives engagement which pays the bills. All of this stuff can be misused in this regard. We can only hope there's a level of social conscience in the designers of this tech AND most importantly that consumers maintain their critical thinking skills to not just blindly accept what they're served up. To be fair, it's the utter lack of critical thinking skills that makes feeds like Fox News so successful so perhaps we should accept that we're doomed