In almost every way, I'd say it's the harder writing gig. As a writer writing their own stuff, you get to aim to be proficient in your writing style and your chosen genre. As a ghostwriter, you need to be proficient in a multitude of genres, be able to do any voice, bring the voice of your client into the work. It takes a ton of analysis and people-skills. Because my clients have often not written a book, they come to me with a vague idea of what they want and most of the time I'm reading between the lines to get that tone down. Then obviously you often do a lot more research because it may be a new topic to you or you'll research things from the life of your client. Even something as small as a hotel lobby, I'd go look that up and add in those details.

I'm trying to think of how it is easier and mostly I just don't think it is haha. I guess the one easy part is, and the reason I chose this career, is I get money in my pocket as soon as I'm done. Zero marketing, zero wondering if it's going to get published. But that doesn't really pertain to the writing aspect.