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SmellMyChocha OP t1_j140km3 wrote

None because we have a patent and a strong brand. I would also KILL THEM on social media :)

Seriously, unless they played unfairly, Brain Flakes would crush Amazon Basics Building Discs.

I agree that 3rd party is free market research (better than free, they make a ton of money from it) for Amazon.

I've written a long blogpost about how to use IP to protect your business here: https://medium.com/swlh/starting-a-physical-product-company-youre-gonna-need-a-lawyer-13b2eecebc9f

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