It’ll fool future generations so easily. Yep, they’re fucked. Thank f I’ll be long gone.

Steven Seagal was generated by really bad AI back in the nineties. He actually never existed.

I've heard this a lot in the context of news, but I don't know if I believe it.

You could say the same thing about words. Anybody can say anything online, but that doesn't mean you necessarily believe them. You cross-check their words with trusted sources and weigh what they say against what you believe to be rational and reasonable. I think people will just learn to do the same thing with photos and videos.

Plus there will likely be enough law suits around this to establish some kind of norm.

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I think humans will always develop ways to distinguish what's authentic from what isn't. Sure maybe more people will be fooled at first glance, but I think there will always be the option to go and fact check it from reliable sources.