People are reading and encouraging others to read. It seems like that is not nothing.

I say this as a person who avoids Tik Tok and YouTube, so I may not really know the scope of what you're saying. But, and this is a big but, if you are wanting more people in our society to thinking critically, I'm going to point you at the anti-vaxxers and tell you that they think that they are and no one is going to convince them otherwise. So good luck with trying to fix this through better Tik Toks.