craftyixdb t1_iuji0df wrote on October 31, 2022 at 8:14 PM

Reply to comment by WeDriftEternal in ELI5: Why is mint used for almost every toothpaste even though it feels like it burns your mouth? by Oheligud

“Because people like it” is not a particularly useful answer in my opinion. The question to me is “why do people like this”

MOS95B t1_iujj5xt wrote on October 31, 2022 at 8:22 PM

Same reason like vanilla. Or chocolate Or cold drinks. Or hot drinks. Or lots of popular flavors. Sometimes "because people like it" is the only real answer.

WeDriftEternal t1_iujl5wg wrote on October 31, 2022 at 8:35 PM

Well. How they decide it is they test and see what people like.

craftyixdb t1_iujq00l wrote on October 31, 2022 at 9:09 PM

I work in market research. What people like or don’t like is a fine finding, but usually we try to go deeper - what are the specific aspects and drivers for that behaviour. “I like this” is not that useful for informing business decisions.

WeDriftEternal t1_iujq3c5 wrote on October 31, 2022 at 9:10 PM

Yeah for sure. I’ve done it too. Just keeping it easier to understand