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RichardGHP t1_j1sbogy wrote

Coca-Cola didn't even invent the red and white Santa suit. It dates back to at least the early 20th century.

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sregor0280 t1_j1sh6rz wrote

All they did was help solidify it as "the Santa look" I was born in 80 and raised by my grandparents who were born in the early 30s. They had some old Christmas decorations with a blue Santa and a green Santa.

Coke ran with the red Santa because it matched their company colors (red woth white trim, and red with white letters) and they made it the more popular color pattern for Santa, but in no way created it.

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bimbles_ap t1_j1sgqri wrote

Santa was depicted in all sorts of colours, so while Coke may not have been the first, because of their marketing reach they're the reason why the red/white suit became Santa's suit globally.

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