Probably because you like a different kind of sound signature to the main stream. Do you like a lot of Bass or not a lot of Bass? Mids? Headphones are tuned in a ton of ways.

True audiophile headphones seem to be lacking in bass for my tastes so I prefer outliers like the Fostex Th900 MK2.

Also the Bose aren’t the best wireless sound. try something like Mark Levinson 5909s for clarity and something like Bowers and Wilkins PX8 for more V shaped or bassy