I believe it was stated as a problem but was blown out of proportion to the reality. Wawa like we’ve seen with Starbucks closing a couple stores is mainly related to over-expansion and self-cannibalism. How profitable fan a business be if you have the same store across the street? Wawa also like Starbucks was surrounded by superior competitors… why go to Starbucks when there are numerous La Colombe and a dozen other coffee shops with their own roasts are nearby?

Inky article on WAWA