Exactly! Santoro's Pizza over in castle shannon has a pretty wild pie they call The Blue Pig that is most definitely an original pie, closer in spirit to what Caliente won with than what they actually sell.

I've got no problem with specialty pies, but Caliente leans waaaay too hard on that award when in reality they sell a pretty middling experience with every other pie.

But hey, there's really no rules in advertising these days.