Just drove by, and the line went to the end of the street. About 60 people or so.

My opinion only: learn to decorate your house or apartment for the season. It's not that hard or expensive - use the internet. Pick 2 to 3 cocktails, learn to make them well and call them something seasonal. Have your own little happy hour party. It will cost more than you and your partner and friends standing in line for 2 hours plus a cocktail but I guarantee you will be doing something that your friends will find much more fun.