but that isn't the choice, and I don't think that it ever will be. The choice is more like;

Do people want to create for themselves or are they happy to see what already exists by virtue of it already being created by someone else?

People don't only make things for themselves, they make them to share with others. And they tailor things to hopefully attract others. AI is by default a tool to leverage human intent, it doesn't generate things on its own, it generates what humans ask it to. And those humans will have their own goals so there will always need to be someone in the loop to direct the final idea as without it anything an AI makes would be incomprehensible noise.

Do you spend all your time generating random images, having chatGPT write random stories for you to read, or do you also look at images others create or read other people stories?

As long as the answer is the former and not the latter there will always be an industry and that industry will always have a cost and a price.