Submitted by [deleted] t3_yx2p69 in television
JasonTodd123456 t1_iwmht0a wrote
Which streamers? For worldwide streamers, midnight for you isn't midnight for everyone.
So they need to pick a time that hits the same date worldwide. If they waited for, let's say 8pm ET, that will be the next day for half the world.
Alc2005 t1_iwmjq7t wrote
Say it’s a 9 or even 10pm release, it’s still watchable for all of the Americas, releases at 3am vs 6am for Europe, roughly 1pm vs 4pm in Australia/NZ/China which makes up the majority of the target audience. There are virtually no places in the world that lose the ability to watch it promptly after release by shifting it a few hours earlier. Still sucks for Europe but it’s not any better for them at 6am vs 3am
JasonTodd123456 t1_iwmk8t0 wrote
So they have to have bespoke marketing for every time zone that crosses over to the next day, rather than the one giving the release date. C'mon, it's not that difficult to use a bit of logic.
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