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Similar-Collar1007 t1_j5ysmbv wrote

Reply to comment by monchota in NBCUniversal’s Peacock Tops 20M Paid Subs, Streamer’s Loss Hits $978M in Fourth Quarter by MarvelsGrantMan136

They are trying to find a way to replace tv AD revenue which will eventually go away as more people cut the cords

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DrRexMorman t1_j5z2a9m wrote

Streamers are adding ads back in.

They’re going to bring back contracts, too.

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sgthombre t1_j5zb4c7 wrote

Do you have any basis for this beyond speculation? Has any streamer actually discussed contract based subscriptions or are we just jumping to the worst conclusion?

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Similar-Collar1007 t1_j5zdy0c wrote

I’m not sure about contracts I haven’t heard anything about those but I understand why people are worried with ad tiers coming in

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soonerfreak t1_j601jq3 wrote

There have been rumors that netflix has considered year long subs but I cannot imagine them trying to do that and ending password sharing near each other.

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monchota t1_j5ytsuj wrote

Yep, like many industries they are bloated and now know that. Ad rev will not be coming back.

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Similar-Collar1007 t1_j5yvoac wrote

Eventually I imagine if they can’t get that revenue back on there own we’re gonna see acquisitions that get them that revenue

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Bronco4bay t1_j5zxeok wrote

Ehhh, there are people that will deal with ads just to have a cheaper price.

The concern is if the ads start bleeding into the "premium" tiers or there's no option to remove ads altogether.

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