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beeen_there t1_ixp0219 wrote

About twenty years after U2's shift from lighters to cellphones.

8

The-Crawling-Chaos t1_ixp1av1 wrote

Instructions unclear, all phones now contain the U2 album.

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milkysway1 t1_ixp4gmm wrote

Can I light a smoke with my cell phone?

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Zkenny13 t1_ixp50qq wrote

Of course it was at a U2 concert.

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Bogmanbob t1_ixp8e8q wrote

Anyone remember those lighter simulating apps?

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DjScenester t1_ixpdu7m wrote

It was the Vertigo tour at the United Center. It was two days actually so not sure what day they are referring too.

Killer light show by U2 too.

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xdr01 t1_ixpkyc3 wrote

Using Apple's offical "U2 album uninstal tool " from their itunes.

Still makes me laugh that was a real peice of software people demanded.

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Gunch_Bandit t1_ixplalv wrote

Lighters looked about 7000x better

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arcaresenal t1_ixq69mo wrote

Replying to OldMork (#664,832)

U2 didn’t force anything. Apple paid U2 and Universal Music Group a multimillion lump sum for a five-week exclusivity window in which to distribute the album. Apple then used the deal to add the album to every iTunes account. Most of those users had no idea you could simply remove the album from their music libraries, although it would remain in their account under “Purchased”. In the end it was a brilliant marketing scheme that ended poorly. U2 over estimated their popularity and Apple over estimated their customers competency with their software.

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V6Ga t1_ixql4ix wrote

Anyone one want to ELI5 this for the slow kids in the back of the class?

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MrMitchWeaver t1_ixqnx0f wrote

Literally yesterday I was wondering about this. Thanks.

1

monchota t1_ixqogig wrote

I witnessed this start to happen, people not adults at the time do not understand. How fast it went from one family member having cell phones, to all of them. It was within two years, I started selling for Cingular/then Att when I was 19 at the time and from 2005 to 2007. I watched every single person get a cell phone, it was something we may not see again in our lifetimes. A huge social shift to handheld communications. I also saw a lot of concerts ofcourse at that time. You saw it go from lighters to phones in the same time.

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drpinkcream t1_ixqva9d wrote

Replying to V6Ga (#667,602)

Well young'un back in my day when we went to concerts and we're connecting with some deep shit in a ballad tune, we'd all hold up our cigarette lighters in unison. We all had cigarette lighters on us because we also were all smoking cigarettes back then, and we liked it!

Nowadays you young'uns are too soft to smoke a pack a day, so you never carry lighters with you. Instead you hold up your phone screen and to get a similar albeit lamer effect.

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E_Snap t1_ixqybhb wrote

Replying to DjScenester (#664,879)

You also say that Michael Schumacher builds and maintains his own F1 car? Don’t gloss over all hard work being done to support your favorite celebrities. It’s offensive to the enormous teams behind them to give the famous people onstage all of the credit.

−8

moehoward3 t1_ixqze1b wrote

Someone do the calculations regarding which method is more "green".

1

V6Ga t1_ixrcsd4 wrote

Replying to drpinkcream (#668,866)

I always thought that holding up lighters thing was a movie thing.

People really did that? That's weird. But then again so is taking videos of things that are happening instead of actually watching what it happening.

1

olafthebent t1_ixrmnve wrote

I still use a zippo

Stopped smoking years ago

1

XuX24 t1_ixrqumx wrote

Now they use wristbands that light up with the music.

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bluebirdgm t1_ixsd6s0 wrote

In Korea, the record companies figured out how to make some extra money out of this: instead of lighters or phones, many K-Pop artists and groups have an “official lightstick” with a special design, to be bought by fans as a way to identify themselves as fans of the act. While some have simple features like flashing and changing color with a button press, others actually connect via Bluetooth to one’s smartphone, not only allowing the user to control their lightstick with an app, but in some situations, allowing the lighting technician to control the lightstick, letting them make light patterns in the audience during the concert. The sticks sell for around $30 in Korea, which with shipping and overhead translates more to $50-$70 in the US.

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bluebirdgm t1_ixse4iq wrote

What’s the difference between a smartphone and a Zippo? A smartphone weighs about seven ounces, a Zippo is a little lighter.

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productiveslacker73 t1_ixseuy7 wrote

F the first (and every) time some shithead held their phone above them the whole show to record the show.

1