>There are several reasons why Bing has not been able to dominate the search engine market despite being faster and more efficient than Google. Firstly, people are creatures of habit and tend to stick with what they know, even if there is a better option available. Secondly, Google has a much larger user base due to its earlier entry into the market, which gives it a network effect advantage. Finally, many people perceive Google as being more trustworthy than Microsoft/Bing due to its long history of providing accurate results.