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Federal-Artichoke-73 t1_j6nqr7h wrote

Reply to comment by lovsicfrs in The possible has happened to Impossible burger - Laying off 20% staff by greenskew

Actually, if you drive up the sales of Impossible Whopper vs animal meat, the wise business decision is to increase consumption of the former thus driving down demand for meat. The outcome is that fewer animals are killed. Win

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AKblazer45 t1_j6nzm2t wrote

Will now I’m going to go eat a pound of ground burger just to keep the price down!

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pingforhelp t1_j6o6ga5 wrote

No lol this only holds true if an already existing animal meat consumer switches to impossible

If a fresh vegan who is not already a bk customer goes and gets an impossible whopper than it doesn't change their demand of animal meat at all and no less animals are slaughtered.

A fresh vegan should avoid bk at all costs because the only way to reduce the number of animals slaughtered is if the business disappears and by giving them any money at all you are preventing that

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Me_Melissa t1_j6oettn wrote

Purchasing the impossible option in large numbers would keep it on the menu longer, normalizing it and enticing many to try it at least once. That would lower the cultural barrier to entry for any meat substitute, which helps the concept's viability. That would be a very long play.

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