"I might have brought my arrowhead collection on board. But I didn't!"

-random vintage comedy reference

I always chuckle when I see a Subaru ad touting how their cars are "made with love."

The same corporation also makes attack helicopters. Also, I presume, made with love.

I have to imagine that if I was a hearing aid user, finding out that Bose was going to start making them would make me pretty happy.

But yes, intuitive app design will me crucial.