imitation_crab_meat

imitation_crab_meat t1_ix5w8qf wrote

>Can you parody a trademark?

>To constitute trademark parody, there must be two juxtaposing messages: the use must copy enough of the mark for people to recognize the targeted brand, but differentiate it sufficiently using some articulable elements of satire, ridicule, joking or amusement so that people can tell it is not connected to the original

Also allowed, and this certainly qualifies.

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imitation_crab_meat t1_ix5cs1t wrote

> No one is familiar with Bad Spaniels but not Jack Daniel’s.

Advertising isn't just to expose new people to things, it's also to bring those things to the forefront in peoples' minds. If they only cared about people unfamiliar with products why would Coca Cola ever advertise again?

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